MBA in Digital Marketing
A 100% online postgraduate management degree from Manipal University Jaipur built for professionals who want to move into digital-first marketing roles — covering SEO, social media strategy, e-marketing, digital analytics, and advertising & brand management, with the flexibility to learn at your own pace.
About This Program
The online MBA in Digital Marketing from Manipal University Jaipur is designed to equip learners with a deeper understanding of the rapidly evolving marketing landscape. The curriculum blends core management subjects with specialised electives in e-marketing, media planning & economics, advertising & brand management, and digital analytics, helping learners build the strategic and hands-on digital marketing skills needed for leadership positions across industries.
- Learn anytime through a mobile- and laptop-friendly online portal.
- Recorded lectures plus live doubt-clearing sessions with faculty.
- Practical assignments using industry-standard tools like Google Analytics and SEMrush.
- UGC-DEB approved degree, valid for higher studies and government jobs.
- Dedicated placement support and career guidance cell.
Program Highlights
Learn At Your Own Pace
Flexible, asynchronous online classes designed for working marketing professionals.
Industry-Aligned Curriculum
Subjects mapped to real digital marketing functions — SEO, social media, e-marketing, and analytics.
Live Faculty Sessions
Regular live webinars and doubt-clearing sessions with experienced management and marketing faculty.
UGC-DEB Recognized
A valid degree accepted for higher education and government job applications.
Placement Assistance
Resume building, mock interviews, and access to hiring partners after graduation.
Affordable, With EMI
Transparent semester-wise fee with easy EMI plans so cost doesn't get in the way of learning.
Semester-Wise Curriculum
A 4-semester structure that builds from core management fundamentals to specialised digital marketing practice.
SEM 1Foundations Of Management
- Managerial Economics
- Organizational Behavior
- Human Resource Management
- Marketing Management
SEM 2Core Business Functions
- Financial Management
- Legal Aspects Of Business
- IT In Business
- Business Research Methods
SEM 3Digital Marketing Electives I
- Strategic Management
- Introduction To Digital Marketing
- E-Marketing
- Term Paper
SEM 4Digital Marketing Electives II & Project
- Advertising & Brand Management
- Media Planning & Economics
- International Business Management
- Project Study
Career Prospects
Roles you can pursue:
Sectors that hire digital marketing graduates:
- IT & ITES Companies
- E-Commerce & D2C Brands
- Advertising & Digital Agencies
- FMCG & Retail
- Media & Entertainment
Eligibility For Admission
Meet the basic criteria below to apply for the online MBA in Digital Marketing.
Academic Qualification
A 10+2+3-year bachelor's degree from a recognized university, or an equivalent qualification recognized by the Association of Indian Universities.
Minimum Marks
At least 50% aggregate marks in the qualifying examination (45% for reserved categories).
Documents Required
Mark sheets, degree certificate, ID proof, passport-size photo, and category certificate (if applicable).
Program Snapshot
Fee Structure
Transparent, semester-wise fees — with the flexibility to pay through easy EMIs.
| Year | Semester | Fee |
|---|---|---|
| Application Fee | ₹500 | |
| First Year | First Semester | ₹45,000 |
| First Year | Second Semester | ₹45,000 |
| Second Year | Third Semester | ₹45,000 |
| Second Year | Fourth Semester | ₹45,000 |
| Total Program Fee | ₹1,80,500 | |
Why Manipal University Jaipur
Frequently Asked Questions
Is this MBA in Digital Marketing degree UGC recognized?
Yes. The program is offered under UGC-DEB approval, making it valid for higher education and eligible for government job applications, on par with regular degrees.
Can I pursue this program while working full-time?
Yes. Classes are 100% online and largely self-paced, with recorded lectures and scheduled live sessions, so you can study around your job or other commitments.
How are exams conducted?
Exams are conducted online through a secure, proctored platform at the end of each semester. Exact formats and schedules are shared by the university before each exam cycle.
Is an EMI option available for the fee?
Yes, the total program fee can be broken down into easy monthly instalments. Tap "More about EMI" above for details, or talk to our counsellors for a plan that suits your budget.
What kind of jobs can I get after this degree?
Graduates typically move into roles such as Digital Marketing Manager, SEO Specialist, Social Media Strategist, or Brand Manager across IT, e-commerce, and advertising sectors.
Ready to move into digital marketing leadership?
Talk to our admission counsellors for free guidance on eligibility, fees, EMI options, and the application process.
